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Do the math regarding “free” web hosting
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“Free” WordPress.com isn’t really free
…because you get what you “pay” for. Compare for yourself:
WordPress.org (“Self-hosted”) |
Free WordPress.com |
+ *Upgrades |
Full Theme SupportYou can use custom/commercial themes, plus all the other free themes that exist. You can freely modify, customize, or do anything that you want with your site. |
Limited Theme SupportYou are limited to the themes that exist in their WordPress theme repository. You cannot customize existing themes, nor can you upload custom themes. |
Premium users can customize CSS and select from limited premium themes ($96/year), Business users can upload third-party themes ($299/year). |
All Plugins AllowedYou can upload any free, paid, or custom plugin that you want. This allows you to maximize WordPress’s potential as a CMS (Content Management System). |
No Plugins AllowedYou are not allowed to upload any free, paid, or custom plugins. Instead, there are a lot of built-in plugin-like features. |
Users on the Business plan can install third-party plugins ($299/year). |
Regular ExpenseYou have to pay for your web hosting monthly. You will need to register a domain and then pay a yearly fee to keep it. For high-traffic sites, hosting can get expensive. Estimated cost: $100/year plus $12 for the domain. |
Free*WordPress.com blogs are FREE up to 3 GB of storage space. They will display their ads on your website. You are NOT allowed a custom domain, but you can forward one to your blog. No customization options otherwise. |
The Personal plan starts at $48/year.
The Premium Plan costs $96/year. The Business plan costs $299/year. |
Complete Monetization FreedomYou can sell as many ads you want on your site. You can use any ad service you want. And, most importantly, you get to keep 100% of what you earn from your site. |
Limited Monetization*You are NOT allowed to sell any ads on your site. Users with high-traffic websites (25,000 monthly page views) can apply for advertising with revenue sharing. |
Premium and Business plan users automatically get access to the WordAds program right away ($96/year and $299/year, respectively). |
Branding FreedomYou don’t have to display any “Powered by” links on your website. If you purchase a custom theme, you will be able to remove their links as well. |
Pay to Remove BrandingFree WordPress.com users are forced to display a “Powered by” link on their website on top of having ads displayed from which they don’t earn any income. |
Personal and Premium plan users can remove ads ($48/year and $96/year, respectively).
Business users can remove the “Powered by” link ($299/year). |
All SEO FeaturesYou can install the best SEO (Search Engine Optimization) plugins you can find or afford and utilize any other third-party SEO tools to maximize your SEO potential and rank higher in Google search results. |
Limited SEO ControlWith a free WordPress.com site, you have practically no SEO control, because you cannot install any plugins. |
Business plan users can install third-party SEO plugins to maximize their SEO ($299/year). |
Powerful AnalyticsYou have the option to install Google Analytics and other powerful third-party analytics tools. If you choose a host which offers cPanel, you will have a bunch of web statistics tools there as well. |
Limited AnalyticsThe free WordPress.com option comes with their own built-in stats, but you cannot install any third-party tools, which are infinitely more powerful. |
Business plan users can install third-party analytics plugins, such as Google Analytics ($299/year). |
E-CommerceYou can install any module which lets you sell digital or physical goods and accept payments via credit card, Paypal and other payment services. |
E-Commerce Not PossibleYou cannot create an online store with WordPress.com. Instead, it is recommended you switch to a self-hosted provider. |
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Membership SiteYou can create powerful membership sites with multiple access levels, drip content, restricted access, learning management systems and more. |
Membership Site Not PossibleCreating a membership site is not possible, because it requires the same advanced controls as an e-commerce site. |
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MaintenanceAll maintenance is your responsibility, including backups. While your hosting provider will guarantee a certain uptime, they will not guarantee you backups of your site. If it crashes, your content is gone. You are also responsible for spam controls etc. |
No Maintenance RequiredAll maintenance is performed for you. You don’t have to lift a finger. Updates, backups etc. are done by WordPress.com staff. |
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WordPress.com plans as of 12/2017: |
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Personal$4.00 (per month, billed yearly = $48/year) |
Premium$8.00 (per month, billed yearly = $96/year) |
Business$24.92 (per month, billed yearly = $299/year) |
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DO THE MATH: If you want a custom domain name plus full control over the looks of your site and its revenue, you are better off going with a self-hosted WordPress site.
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